Eggkids started with a dream. A dream to create a character that would make you feel happy, someone who would warm your heart. Someone who smiled at you and would make you smile back.
ERIK the elephant was the first to arrive. That he
was an elephant was no coincidence. ERIK is strong and loyal. He spreads his love generously, shares his wisdom and his happiness and, in Eggkids lingo, his smile.
Now ERIK is one of 16 Eggkids characters living and smiling on clothes and accessories for children aged 0-5 years. Some of our characters are also soft toys. Every one has a name and a unique personality, just like the kids who love them. A hippo is not just any hippo. She is pink, and she is SOFIA.
ERIK, SOFIA and the other animal friends come from the big wild world, where designer Hans-Jörgen Hansson finds his inspiration. He explores the shapes of the animals, looks into their big round eyes and finds the empathy, fantasy and joy that Eggkids characters stand for.
Eggkids was founded in Malmö, Sweden in 2008. Today we have dealers in many countries and growing all around the world.